No. 372
$7
Meet Naomi
The 9-year-old founder
Handmade in Florida · Worn by sea turtle heroes
Wear the mission

Loggerhead Sea Turtle
Clarissa has a small tracking device attached to her shell that lets scientists follow her travels. Anyone can watch where she goes as she swims through the ocean — and she goes far.

Green Sea Turtle (juvenile)
Beluga is a juvenile green sea turtle. Green sea turtles can weigh over 300 pounds when they're grown and mostly eat seagrass — like underwater lawnmowers that keep ocean meadows healthy.

Kemp's Ridley Sea Turtle
Bender has been through a lot. She was hit by a boat and became entangled in fishing gear, and because of her injuries she lost her left front flipper. She can't survive in the wild anymore, so she lives as a beloved permanent resident at The Turtle Hospital in the Florida Keys — where she's been inspiring visitors since 2005. Kemp's ridleys like Bender are the rarest sea turtles on Earth.
Why they need us
Plastic, fishing line, boat strikes, vanishing beaches — sea turtles face it all. But this is a problem people can actually fix.
Together, we can be the reason more make it home.
Why this exists
Naomi swam with hundreds of them as a little girl in Okinawa, then watched 40 rescued turtles return to the sea in Florida. She decided to help save them — one handmade pair at a time.
“Even kids can make a difference. Especially kids.” — Naomi, 9
Read Naomi's story
The Sea Turtle Hero Club
A new handmade pair every month — and your way into the mission to save the sea turtles.
$297/year · or $29/month · cancel anytime
You're in good company
“My daughter wears her turtle earrings every single day and tells everyone about Clarissa. This is so much more than jewelry.”
“The sweetest gift I've ever given my granddaughter. Knowing she's part of a real mission to save the sea turtles makes it even better.”
“Beautifully made, beautifully packaged, and a story you can feel good about. Our customers love them.”
As featured on

This is your invitation — not to buy something, but to belong to something.
Or start with turtle mail.